Filling Pieces
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Hollands Next Top Model
We zijn zeer verheugd dat we onze nieuwste campagne met je kunnen delen. Een exclusieve aflevering van Filling Pieces op Holland's Next Top Model 2022, waar we de kans kregen om de getalenteerde cast van modellen te stylen in looks uit onze huidige en eerdere collecties. We namen zowel de modellen als de kijkers mee naar een koude en onvergeeflijke catwalk - een echte FP-uitdaging.
The lockdown had lasting effects on the way brands express their creativity, and how they reach their communities. Manifesting as digital assets, online experiences and virtual shows became the new standard for customer engagement. Concepts that transcend borders and have made the industry more inclusive than ever before.
Een prominent thema in de aflevering is inclusiviteit, waarbij de deelnemers de kloof tussen merk en publiek op nieuwe en radicale manieren proberen te overbruggen.
Bridging the gap between brand and audience, models traversed a challenging piste-runway in our Mountain Boots, Schott Camel Jacket and Houndstooth Wool Coat. A freezing FP challenge that tested both the contestants, and the clothes. Constructed from premium materials and designed to last, they were only some of the items featured.
As a judge on the panel, our founder and creative director Guillaume feels strongly connected to this season's mission of inclusion, diversity, and representation. Having personally navigated the traditional fashion industry for over 10 years, he aims to encourage diversity, inclusivity, and representation whilst continuing to foster a positive environment for young creative talent.